2008 is all about a range of different ideas coming together and forming a new kind of marketing, changing the way brands connect to their consumers.
Content Marketing = Brand New Marketing?
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Is Web 2.0 a marketing buzzword, industry-speak or something more? This presentation covers the key concepts behind Web 2.0 in the search for a definition. It also outlines the case or arguments against Web 2.0 and finishes with a Web 2.0 challenge for you.
This presentation was delivered at an Emerging Web Technologies and Trends conference [...]
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An overview of emerging web technology trends, as covered on top tech blog ReadWriteWeb; such as Websites becoming web services, Semantic Apps, Open Data, Mobile Web, Recommendation Engines. This presentation was given by ReadWriteWeb Founder and Editor Richard MacManus at XMediaLab, Wellington, May 2008.
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